by Laurence O'Bryan | May 1, 2023 | Advice, Marketing Advice, Members, Steps to Success |
All writers need readers, right? Your book description, the section that describes your book on Amazon, and on the back of your paperback or on the flap of your hardback, is a critical part of finding readers. Readers buy books based on great descriptions. Here...
by Laurence O'Bryan | Apr 25, 2023 | Advice, Marketing Advice, Members, Steps to Success |
1. Your cover must be professional. 2. Your title must be enticing. Readers are more likely to skim long titles, those over 60 characters, so it shouldn’t be too long. The title and subtitle will also influence Amazon search results. These results are sorted by...
by Laurence O'Bryan | Apr 20, 2023 | Advice, Marketing Advice, Members, Steps to Success |
One of the most challenging tasks for any writer is what to create for social media. Twitter is important and we can retweet, reply and link to other content with it, but if you have a blog or web site with valuable content you can draw people to your own site and...
by Laurence O'Bryan | Apr 10, 2023 | Advice, Marketing Advice, Members, Steps to Success |
These are the key areas you will need to consider when developing a social media plan as an author: What are your objectives? How will you get all this social media activity done and still be able to write? What resources do you have available? How will you...
by Laurence O'Bryan | Apr 5, 2023 | Advice, Marketing Advice, Members, Steps to Success |
The pic below is some newspaper coverage in Ireland of Dan Brown’s most recent book. It describes how I found echoes my own novel, The Istanbul Puzzle, on many if its pages. Would you be willing to court controversy to promote your writing? There are more...
by Laurence O'Bryan | Apr 2, 2023 | Advice, Marketing Advice, Members, Steps to Success |
There are three classic methods for building a loyal following of readers online: 1. Provide something of value, related to your book, which you can talk about online. Are you an expert? Can you share some of your expertise? Are you funny? Are you knowledgeable on a...
